She found she was "lusting after cookbooks" but couldn't afford a separate one for every cuisine. Her goal was to create a single, condensed "edible atlas" that allowed readers to explore the world’s flavors from their own kitchens. The Core Narrative
In her mid-twenties, while working an uninspiring desk job, she deeply missed exploring new cultures through their cuisines. She eventually left her job to freelance and pursue this culinary passion. The World on a Plate: 40 Cuisines, 100 Recipes,...
The "deep story" of by Mina Holland is rooted in her belief that "When we eat, we travel". The Inspiration She found she was "lusting after cookbooks" but
Holland’s passion for food and travel grew during her years living and eating abroad, including a year at UC Berkeley. while working an uninspiring desk job