The Like | Switch

The length of time spent together during each encounter.

The physical distance between you and another person. Simply being in someone's presence consistently—even without speaking—lays the groundwork for a connection. The Like Switch

The cornerstone of the book is the , which breaks down the natural development of relationships into four measurable components: The length of time spent together during each encounter

The number of times you have contact with the person over a specific period. The Like Switch