Reputation Today

Benjamin Franklin famously noted that it takes many good deeds to build a reputation, but only one bad one to lose it.

: For companies, a strong reputation is a tangible asset. Research indicates it can act as a "multiplier" on executive moves and even has a measurable "reputation return" in financial markets. Reputation

: The discipline of showing up repeatedly with both signal and voice. A single brilliant moment doesn't build a reputation; reliable inputs do. Reputation as Leverage Benjamin Franklin famously noted that it takes many

Thinkers on LinkedIn suggest that a professional reputation is built on three core pillars: Reputation