: By 2025-2026, an estimated 600–650 million Indians will consume short-form video, with active users spending nearly an hour daily on such content. Cultural and Lifestyle Integration
Short films in India have evolved from experimental "calling cards" to a standalone economic model. : By 2025-2026, an estimated 600–650 million Indians
The digital entertainment landscape in 2023 and beyond is defined by a shift toward high-intensity, vertical storytelling. : By 2025-2026