The official video was directed by the acclaimed . It features high-concept lighting and vibrant colors that "literally allude to the name of the song".
He reflects on a time when he had "zero support" and was his only "co-sign," emphasizing his journey to the top.
The song explores themes of energy , resilience , and the Lagos nightlife . It balances a carefree "life is not that deep" philosophy with a grounded hustle mentality. 🎵 Lyrical Highlights
"Love is very sweet, but first you must get the mullah" — a nod to his classic "Assurance" lyrics, highlighting that financial security makes life (and love) smoother. 🎬 Music Video & Visuals
Set in a crowded club, the video captures an "energetic frenzy" with revolving lights and animated dance steps.