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"Loyal" famously has three official versions released to cater to different markets: : Features Lil Wayne and French Montana. West Coast Version : Features Lil Wayne and Too Short. Video/Album Version : Features Lil Wayne and Tyga.

: The video features over 20 brands, most notably Ashley Madison , which receives significant screen time.

: The track wasn't originally intended for Brown; it was written by Ty Dolla $ign for artist Bobby Brackins before Brown heard and recorded it.

The video's production and release were marked by several unique circumstances:

: By the time the video officially premiered on March 24, 2014, Brown was incarcerated for a probation violation.