Use segmentation filters (e.g., by browser, geography, or department) to tailor the report to specific stakeholders.
Use color sparingly and consistently (e.g., blue for positive trends) to make patterns easy to spot. Best Practices for Building and Managing Reports Blu-Duaine
Start with high-level summaries (KPIs) in the top left, followed by trends, and finally, granular data for context, moving from top-to-bottom and left-to-right. Use segmentation filters (e