It opens with Avril being hounded by paparazzi after her sentencing. Once inside, she becomes the "queen of the cell block," leading choreographed dances with female inmates.
Avril Lavigne ’s music video for "Love It When You Hate Me" (featuring blackbear) is a high-octane throwback to early-2000s pop-punk, directed by Audrey Ellis Fox. Released in March 2022 as part of her album Love Sux , the video visually leans into the "rebellious princess" aesthetic that originally made Lavigne a superstar. Video Narrative & Style It opens with Avril being hounded by paparazzi
Avril Lavigne ft blackbear - I Love It When You Hate Me : r/poppunkers Released in March 2022 as part of her
The video follows a playful prison theme where Lavigne is incarcerated for the humorous crime of "falling in love too many times". directed by Audrey Ellis Fox.
Critics and fans generally praised the track's infectious energy, though opinions on the collaboration were mixed.